The preference for online shopping is increasing rapidly day by day. COVID-19 has boosted the demand for purchasing essential and non-essential goods online. In most countries, quarantine and lockdown instructions have been imposed and this has made the majority of buyers shop online. As per UNCTAD's recent survey, the rate of online sales has increased by 7.5%, 3%, and 5.8% in big countries like the UK, US, and Singapore respectively.
With the rise in comfort and safety in buying products online, the competition among retailers has also increased. Whoever will be able to represent their products well, will lead the game.
Talking about the representation of products online, product images must have come to your mind. Every customer's decision of purchasing a product depends on how they can visualize the quality of the product through its product image. Here, an eCommerce product image editing expert's role comes in handy.
Let's learn how product photo editing services can increase your sales and make you a prominent seller in the eCommerce industry.
There is not one but plenty of advantages of outsourcing eCommerce product image editing requirements. It will help your eCommerce business in many ways, let's discover them one by one.
Suitable product images for all eCommerce channels
If you want to reach a wider range of audiences, you cannot stick to one eCommerce channel. You will have to approach every known and unknown channel to broadcast your products. Different types of eCommerce channels have different rules and regulations for posting product images. Each of them adheres to distinct sizes and quality standards as well. Not you but an eCommerce product photo editing expert would be aware of all these rules and accordingly rectify your product images. Their customized and perfectly edited product images will be suitable for all types of eCommerce websites. So, the time and money investing in the services are one for all channels.
Your impression will last longer
Once you use high-quality product images on all your channels, the customers will get encouraged to purchase your products. As per the analysis by Accenture Interactive, 81% of the online buyers do not remember the name of the brand and reorder the products by visiting their shopping history. Your high-quality images will leave a good impression and bring a new change in the eCommerce industry. Now Onwards, buyers will purchase things and remember your name. The visuals will not only entice them but also generate a lasting impression.
You will rule in Social Media
Social media platforms like Instagram, Facebook, and more allow eCommerce channels and independent sellers to promote their brand. Although, after taking help from eCommerce product image editing experts, you might not have to promote your brand. The high-quality images and SEO will attract thousands of views and you will get the maximum number of likes on your product images. Moreover, customers can approach you to buy your products through social media only via the comment section and direct message. You will soon see yourself among the popular eCommerce stores of this time.
More sales will be generated
The most important point of running an eCommerce business and putting so much effort is increasing product sales. That is only possible if your representation is good. High-quality product images frequently demonstrate the product's quality and influence the customer's decision. A visual message regarding the product can be given to the shopper via its image only. Besides, your product images can help the buyers to visualize their experience with the product and compare it with the competitive products. As a result, customers will be able to come up with better analyses and be encouraged to purchase the items.
Time and Money will be saved
When you edit hundreds of photos one by one on your own or get it done in-house, more time and money get wasted. Whereas, by outsourcing photo editing requirements, you can ask your employees to focus on their core activities and you as well can spend more time planning the expansion of your business. This is not it, there are more advantages of outsourcing the eCommerce product image editing services. You can add as many expectations as you want, you will always get quality standards services if outsourced to the best companies.
So, improve your brand's image, product's visibility in images, boost your sales, and grow your eCommerce business by outsourcing product image photo editing services. Just make sure that you go through the policies, terms, and conditions of the outsourcing company, and they can provide you high-quality services within turnaround time.
Outsourcing eCommerce image editing to a reputed company can boost your revenue and help you build a long-lasting impression on customers.