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Use of AI in the automotive industry (Good or Bad)

Use of AI in the automotive industry (Good or Bad)

HARIDHA P 87 21-Dec-2022

The automotive industry has been established for more than 100 years and is hugely profitable. It makes it possible for us to get from point A to point B quickly and safely, but owing to new technology, such as artificial intelligence, it is gradually evolving.

AI is enhancing our cars in ways that many people did not believe were feasible just a few years ago, from anticipating maintenance issues before they occur to boosting road safety for all drivers.

We Now Have Autonomous Vehicles, Machine Learning, and Artificial Intelligence

It is not merely a passing trend that won't last long. The automotive sector is transforming as a result of it.

The future of autos is being shaped by AI, IoT, and machine learning, and these technologies are also altering how we view them. Let's examine how these technical developments are influencing what cars can currently perform and what they might be able to do in the future:

Interesting effects of AI in the automotive sector

AI is being applied in several ways in the automotive industry. While some of these applications are novel, like self-driving cars, others are extensions of current technologies. Utilizations of AI include:

By using conversational interfaces and personalized recommendations based on preferences, the customer experience is improved

enhancing the capabilities of current technologies by enabling them to comprehend your needs and present you with pertinent information, such as voice assistants like Alexa or Siri.

Allowing vehicles to assist themselves allows drivers to concentrate on other responsibilities.

It can anticipate problems with maintenance before they occur

When driving, you must have faith that the vehicle is operating as it should. That implies there should be no maintenance concerns or other issues that could make it unsafe for you to travel from point A to point B. This is conceivable thanks to AI, and it might even save lives.

AI can anticipate maintenance needs so that they can be resolved before they result in significant damage or travel time delays. This is crucial since it maintains your safety while operating a vehicle and helps save money on expensive repairs.

Cars can now self-drive thanks to machine learning

Machine learning has been tested in the workplace since the 1950s. Currently, technology is being used in a variety of ways, including predictive maintenance and fuel efficiency optimization in addition to powering self-driving cars and teaching them to traverse highways.

By providing computers with extensive data on driving habits or road conditions, machine learning assists automobiles in operating (such as weather). This knowledge can be used by computers to forecast the outcome of a certain scenario. 

If a self-driving car uses machine learning to forecast that another automobile will turn left into its path within the next five seconds, for instance, the computer would immediately brake or steer if the probability is high enough, say 90%.

AI-based methods for enhancing customer experience

The ability of AI to enhance customer service is one of its primary advantages. To do this, a company's present customer care staff may be strengthened, or customers may receive direct assistance from virtual assistants like Siri and Alexa.

The consumer experience is being enhanced by automotive manufacturers utilizing AI in a number of ways, including:

By developing knowledgeable salespeople who can provide their clients with better service

Helping customers make better informed decisions about future purchases by using information from past purchases and interactions with customers

By informing clients about issues like warranty coverage, recalls, or recalls on other vehicles they may be contemplating buying

Life will be easier thanks to the Internet of Things (IoT)

An internet-connected device network is known as IoT. Cooking, cleaning, and shopping can be made simpler by these gadgets, improving our quality of life. For instance, a refrigerator or other smart kitchen gadget might be set up to place an order for more milk from the grocer when you run out. We won't need to shop for goods as frequently, which will save time spent traveling to stores and improve household budgets.

Another example would be installing sensors on your windows to alert the police if someone tries to break in, which would result in their showing up right away.


A passionate writer, blogger, language trainer, co-author of the book 'Irenic' and an enthusiastic learner. Interest includes travelling places and exploring.

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