What is PPC?
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02-Sep-2020
Updated on 23-Sep-2020
Shrikant Mishra
02-Sep-2020Where the PPC stands for "Pay Per Click" and is an advertisement campaign hosted by Google. This is divide into two modules Cost per click( CPC) and Cost per thousand impressions( CPM) through flat rate and bidding respectively. Into the CPC, if the user clicks on the advert, only then the advertiser will be charged.