WordPress has marked its place as the most popular blogging platform. It is a free, open-source platform that can be customized with various features in the same way a dress is complemented with different accessories. With the trust and customization of the platform extending for businessmen to create ample room for building a business website right from scratch, it is no wonder that powers a large number of websites on the web.

Finding A Freelance WordPress Designer
The main advantage of hiring an expert designer is cost-friendliness.
It is one of the essential platform-building tools at present and can be used as an effective bridge to improve a website’s rankings on search engines.
 
SEO
Adding plug-ins with it is crucial for web pages to yield maximum SEO results. Interestingly, search engines figure in page titles as an important ranking factor that has a direct effect on SEO.
 
Using Image Optimization for WordPress
Image optimization is another critical factor in improving search engine results. However, if there are too many of them, they can impact the performance of the website. The plug-in called, Smush.it, is designed to delete excess image bytes from files without altering their visual or display quality. The plug-in also removes metadata from image files in JPEG format and optimizes its compression, strips excess colors from indexed images, and produces indexed PNGs from individual converted GIFs.

Sitemaps
 
A sitemap helps fresh content on a site get indexed faster every time a new post is added. An XML plug-in is necessary to help search engines like Bing and Google index a WordPress blog even better. Plug-ins like Google XML Sitemaps can not only notify the major search engines but can generate a sitemap. As mentioned earlier, driving through a blog is less comfortable without easy-access sections. A plug-in known as Yoast can assist further by ensuring that breadcrumbs will return to a website's categories and home page. Do not delay to ask a WP developer for help.
 
Widgets
 
Widgets are small modules that are designed to help web searchers utilize many of the plugins with extended abilities. These plugins include news sliders, a slideshow, boxes with drag-and-drop sidebar content placement.

 
WordPress also handles the author mentions, GPL compatible themes for sponsorships or links to sites. A top designer moves far beyond the basics and understands the technology associated with it, by learning the best practices for PHP and MySQL content management, create an attractive 3dcart website and a variety of other things to help a web site owner further improve their search engine rankings with it.

Hire an experienced WordPress designer who can handle complex projects and can deliver a very polished website. If you are looking for a reliable web development partner for building your website, there can be no other choice than MakkPress Technologies that boasts of 8+ years of experience and has hundreds of successful projects to its credit.