Logos are rather an important aspect of your business. They represent the growth of your company. Everything your company should represent is shown by the logo. And while symbolism is important, the kind of lettering you should do for your logo is rather extremely important. It is rather a good idea to get a best logo design company which will help you out and prepare the perfect logo which you can present to the world. Occasionally the single letter designed in a particular way is all you need to show the strength of your business and represent your morale. Occasionally a double letter or a complete world is all you need to make a great logo. However, after compiling a lot of extensive research, we shall give you both sides of the same coin to make you fully understand the effectiveness of either single letter or multi-letter logos and which is more suited for your company.

However, here are many conflicting opinions on whether a single letter or a multiple letter logo will be a better idea. Here are the pros and cons of using each and both, all comprehensively discussed for your benefit.

1.Focusing on the colouring. If you prefer using a single letter word, then used a unique font and different kind of bold colouring or shades. Larger the word, thinner and more compact colouring is preferable. No matter what kind of word, bold and larger font tends to make it messy. Use a unique cursive font for your logo. Add a symbol adjoining with your singular or multi-letter logo to get your theme across to the customers. In order to focus on all these points, first decide which colour will suit your single letter or multiple letters.

2.Try laying one character over the other. Combine both or multiple letters in a way that it will take up less space and yet manage to show itself as a grand logo. Use it to your best advantage. Else if you are using a single letter, try to contort it to the shape such that you can fit it within another letter or any symbol that represents your company or its morale. A significant and relatable logo has a much better effect than using random words or random logos. If you use a multiple letter logos, make sure that you can fit the entire word without being compressed or constricted anywhere.

3.Utilise different methods to bridge the letters. You can use this for both multiple letters and single letters. Either contort the letter with a shape or join multiple letters with a simplistic design or any line or curves.

4.Using a single letter has its own pros and cons along with it. The major one being that while you use less space and that letter often becomes symbolic for your company. However it can be misidentified by others in case any similar logo is present. If you do wish to focus on a single letter, you will have to use a very unique and different font, not the ones that are usually available. It is better to have a good and trustworthy logo design company which you can bank upon to create an eye-catching and one of a kind image.

5.Multi-letter logos are only slightly easier, but then infinitely complicated at the same time. A multi-letter logo cannot afford to look clumsy at all, especially when it is supposed to be the identity and representation of the company. The colouring, font, type-fact, size, design etc. and many other factors are rather important when you plan on designing such a logo. Also, there are many other issues like the issue of what to do with the negative space, which we shall discuss in the next point.

6.The logo matters and so does the space behind the logo. Negative space requires a proper colour backdrop else it can totally ruin the image and look clumsy. Logos require more effort and more hard work than just a half-baked attempt. This is why on establishing the company the first major task is to register the name and design a unique and proper logo.

7.The logo of the company is also a part of your identity. You will be wearing it like as a badge of honour, so it is expected that your logo should be designed with no less dedication than what is required for the coat of arms. Use a good logo design company to put in the dedication and skill they possess to give you the perfect logo you deserve.

8.The personality of your employees and the business strategies will be represented by your company’s logo. And the kind of products or services you offer will be represented by your logo. So first check which kind of action or symbol you want to use to represent your company. Using them, you can utilise your negative space to show force of personality or determination and grit that are part of the values inculcated by your company.

9.Use easy colours that won’t irritate the eyes. Unless you are making any nightclub or any adventure related company, neon colours tend to irritate the eyes. Even among neon, it is best to use mellow colours like orange or pink or blue. These colours add to the depth of the single letter or multiple letter logos!

Thus as you can see, there is no dearth of good tips which will help you understand which may help you understand about which kind of lettering is good for your business. The best advice is to make sure that you know which kind of company you want to build and whether a single letter or multiple letters will look more aesthetic and preferable for a logo. Rest assured that you will get the proper chance to utilise the best logo you can get and send your business to the pinnacle of success!