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FOOD PACKAGING DESIGN AND NEWS

FOOD PACKAGING DESIGN AND NEWS

Muhammad Waseem980 17-Jan-2020

Food Packaging Designs - An Important News 

Dietary and drinking products are difficult to package as compared to other categories. It is so because the product is to be consumed by us and hence it needs to be free of contamination. This is why you cannot use the same package for all sorts of food items. Let’s take an example of vinegar. It contains acid, although in a limited amount. This acid can digest inferior quality packaging and you may consume the packing material with the item. Conclusively, food packaging is important.

Keeping in focus the exterior of the package, it is also of prime value. It is the part of the casing that is visible to the customer. It guides the customer about what is the item inside it. And answers many questions such as what the item is made of, when it will be expired, etc. Here are some tips to manufacture an ideal and unique package.

Think out of the box

When it comes to package design, you can always refer to the new and in-trend origami styles. These are beautiful, aesthetic, and are loved by the audience. Origamis allow adequate airflow to the product but are not to be used with jelly-like or liquid food products. Similarly, you can always think of designing your package in different shapes and thicknesses.

Keep it simple

Never forget to market your product in clear terms. Your label on the package must go in the center. Also, don't go off-limits trying to do something unique. If the customer cannot read the product's title, it's of no use no matter how beautifully it has been labeled.

Graphic design is the alpha factor

Labeling and package's graphic art reflects a business’s competence. It must be simple and classic. You can create your monograms and labels in the block alphabet and choosing a simple yet creative font.

Never settle for the first design

The best part of the manufacturing process is trial and error. This is the process that brings out the best of your capabilities in package design and structure. Create an initial sample and try it on your product, you will always find something new to be added. And eventually, you will reach your goal. You need to map your activity and time to keep an appropriate space for this process. Because in a hurry, you can never get it right.

Color combination is much better than messed up contrasts

Try to go for natural colors instead of experimenting on different mixes. It’s not wrong to experiment, but with something as intricate as a package or casing, you need to minimize the error as much as you can.

Pick your target display

Without any, doubt product boxes with printing are mandatory now. The picture you decide to use in your package or box must communicate with the buyer in an instant. It is crucial for competitive advantage and customer appeal. If your product’s packaging fails to gain customer attention, it will never get off the market shelves.

The design, size, thickness, density, volume, resistance to harsh environmental conditions are the factors that define the quality of your package. If you give a fair share of attention to all of these features, you can eventually create the choice package for your food and dietary items.


Updated 25-Feb-2020
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