Are you thinking of doing a business through
internet? Or Want to expand your
business through a website? Or just like to start your own blog? An e-commerce
portal, an informational website or a freelancer blog. What so ever be the
reason a website is for, the first thing you think about is domain name for
your website. Choosing the right domain name is always a dilemma.
People looking for owning a website have so many doubts
their mind for selecting a domain name. I am providing here few facts that will
surely help you in getting your thought clear.
In choosing a domain name, always ask yourself some
questions and try to get the answers of them from your mind. The questions are:
1.For whom you are building the website? Or who would be
your target audience?
2.What you suppose to sell to them. Is it any tangible
item or just text content?
3.What will make your business idea different or unique
from everyone those who are already present in the market? Try to be
GO! Explore your mind and write upon your answers on a
Many people believe that it is important to have keywords
in your domain. Keywords in the domain name are generally important, but this
usually can be done while having a short domain name, that is memorable, and
also free of hyphens.
Using keywords in your domain name offers you a strong
competitive advantage over your other competitors. Keeping your keywords in
your domain name increases the possibility of increasing click-through-rates on
search engine indexing and paid ads. It also make it easier to use your
keywords in get keyword rich inbound descriptive links.
Try to avoid purchasing long and confusing domain names.
Separating the words in their domain names using either dashes or hyphens is
not a good practice. In the past, the domain name itself was a significant
ranking factor but now search engines have advanced features and it is not a
very significant factor anymore.
Keep two to three words in your domain name that will be
easy to memorize and identify. Some of the most notable websites do a great job
of branding by creating their own word. Few examples are eBay, Yahoo!, Expedia,
Slashdot, Fark, Wikipedia, Google, etc.
The domain name should be like that you should be able to
tell it over the phone once, and the other person should know how to spell it,
and also they should be able to guess what you sell.
After analyzing all the factors, you must be able to
answer the following
1.Why do you want to develop your website?
2.Why should people buy from your site and not from other
3.What makes you being different from others?
4.Who are your target readers and what do you suppose to
5.List 5 to 10 websites that you think are amazing. Now
think, why they are amazing?
6.Create 5 different domain names. Make at least 1 of
them funny. Tell them to 10- 12 persons and see which ones are the most
memorable. You will get more honest feedback if the people do not know you
7.Buy your domain name that is catchy, memorable, and
relevant to your business.
The answers to these questions will clear your passage a
much, and you will be able to decide the domain name for your website.