What is ‘not provided’ data in Keyword Reports?
What is ‘not provided’ data in Keyword Reports?
309
30-Nov-2020
Updated on 30-Nov-2020
Anshu Dwivedi
02-Dec-2020Although you can't see the exact keywords that attract your traffic, you can see where your visitors from unspecified keywords arrive on your site. This involves setting up Google Analytics filters that show you the landing pages for all of your 'not provided' traffic. Basically, it shows which keyword is not attracting traffic.