Ross Franklin is the founder and CEO of the popular juice bar franchise, Pure Green. Franklin is featured a speaker at the annual cold pressed juice conference JuiceCon. Franklin was asked by the host of Juice Con, Good Nature, to speak on how juice bar owners can grow and expand their business.

Franklin’s mission is:

“To inspire healthier communities by connecting people with performance driven superfoods. Making an impact on people’s health is not an extension of our business, it is our business and it drives everything that we do, from how we source ingredients to who we hire and how we build relationships with our local communities.”

Pure Green is the fastest growing juice and smoothie bar in America with a menu that features superfood smoothies, acai bowls, pitaya bowls and cold pressed juice. Pure Green has corporately owned locations in Manhattan, a national wholesale business that is separate from the retail stores and a franchise division that is has been called the hottest juice bar franchise in the United States.