--- title: "When Microsoft sought assistance from Samsung to compete with Google and Apple" description: "The US government has accused Google of misusing its search monopoly to weaken competition." author: "Saumya Mishra" published: 2023-09-29 updated: 2023-09-30 canonical: https://www.mindstick.com/news/3362/when-microsoft-sought-assistance-from-samsung-to-compete-with-google-and-apple category: "technology" tags: ["apple", "microsoft", "google", "samsung"] reading_time: 2 minutes --- # When Microsoft sought assistance from Samsung to compete with Google and Apple [Microsoft](https://www.mindstick.com/articles/12301/microsoft-is-trying-to-kill-passwords) and Apple [executives](https://www.mindstick.com/news/2317/elon-musk-issues-a-bankruptcy-warning-as-further-senior-twitter-executives-leave) are being called to testify in the Department of Justice (DoJ) [antitrust](https://answers.mindstick.com/qa/41804/the-sherman-antitrust-act-imposed-limitations-upon-which-group) trial against Google, accusing the [US government](https://answers.mindstick.com/qa/99487/why-is-incresing-poverty-in-the-us-is-the-biggest-issue-for-us-government) of misusing its search monopoly to weaken competition. Microsoft [vice president](https://answers.mindstick.com/qa/35925/this-president-was-a-congressman-senator-governor-and-vice-president-before-he-became-president) Jonathan Tinter revealed that the company tried to seek help from South Korean smartphone giant Samsung in its battle against Apple and Google, but received little assistance. Microsoft reportedly urged Samsung [Electronics](https://www.mindstick.com/articles/324025/what-skills-do-you-need-to-build-your-own-electronics) to use its Bing [search engine](https://www.mindstick.com/services/search-engine-optimization) as the default on its smartphones, despite the economic [benefits](https://www.mindstick.com/articles/75377/surprising-benefits-of-learning-to-code), according to a Bloomberg report by Tinter. **Bing was supposed to be the default search engine on Samsung phones.** Microsoft's Jon Tinter has been urging Samsung executives to allow Microsoft to bid for the search default on its phones, citing the Apple example. Microsoft wanted Samsung to replace Google with Bing as the default search engine, but Samsung executives deemed it unworthful. In December 2019, Tinter urged Microsoft CEO [Satya Nadella](https://yourviews.mindstick.com/view/86423/success-story-of-microsoft-with-satya-nadella) to stop pushing Samsung's then-president, Dong-Jin Koh, to switch the search default. Tinter received feedback from the Samsung team that DJ had heard the desire to do something, but they didn't want to make a big move due to their [partnership](https://www.mindstick.com/news/2312/renault-and-google-increase-software-services-partnership-for-future-vehicles) with Google. However, DJ was too polite to say no. \ --- Original Source: https://www.mindstick.com/news/3362/when-microsoft-sought-assistance-from-samsung-to-compete-with-google-and-apple Copyright © MindStick Software Pvt. Ltd. This Markdown version is provided for developers, AI systems, and offline reading.