---
title: "The business anticipates a flat increase in paying users for Tinder of 7%"  
description: "Match, the parent company of Tinder, exceeded quarterly revenue projections."  
author: "Muskan Singh"  
published: 2022-11-03  
canonical: https://www.mindstick.com/news/2282/the-business-anticipates-a-flat-increase-in-paying-users-for-tinder-of-7  
category: "business"  
tags: ["business model", "business", "finance", "market research"]  
reading_time: 2 minutes  

---

# The business anticipates a flat increase in paying users for Tinder of 7%

As more users of the dating app Tinder turned to paid subscriptions in search of matches and [connections](https://yourviews.mindstick.com/view/87707/baba-siddique-murder-news-his-connections-with-underworld), **Match, the parent company of Tinder, exceeded quarterly revenue projections.**

This caused the company's shares to increase 16% on Tuesday. The figures are good [news](https://www.mindstick.com/developersection/news) for the business, which has had a rough year due to **analyst worries over CEO changes and subpar [implementation](https://www.mindstick.com/forum/33764/how-to-implementation-of-class-in-c-sharp) of new features on its dating apps.** The pressure to spend has increased along with [rising inflation](https://answers.mindstick.com/qa/113994/how-are-governments-addressing-rising-inflation-rates-worldwide). **Refinitiv data shows that despite the odds, the business's revenue for the three months that ended September 30 came in at $810 million (about Rs 6,700 crore).**

Due in part to the reinstatement of a function that allows users to swipe [right and left](https://www.mindstick.com/forum/33603/how-to-set-text-in-table-cell-to-right-and-left-in-ios) from their desktops, Tinder's revenue increased by 6% and the number of its paying [customers](https://www.mindstick.com/articles/13008/how-does-a-customer-portal-enhance-the-experience-of-customers) increased by 7%. The business does predict a flat increase in revenue for [**Tinder**](https://www.mindstick.com/news/725/now-you-can-even-block-your-contacts-and-easily-use-tinder) in the fourth quarter.

**In a letter to shareholders, Chief Executive Bernard Kim and Chief [Financial](https://www.mindstick.com/articles/13120/an-expert-financial-advice-will-improve-your-finances) Officer Gary Swidler stated that 'Product execution is already improving.'**

However, he cautioned that Match's brands that cater to low-income customers are being impacted by a weaker [global economy](https://answers.mindstick.com/qa/113812/how-has-the-global-economy-been-impacted-by-recent-geopolitical-tensions-and-conflicts), which is also having an impact on discretionary spending on its applications.

Plans to combat the recession with lower marketing and headcount-related costs are anticipated to have flat profits in 2023. **In extended trading, the company's shares were priced at $51.21 (about Rs 4,240). This year alone, they have decreased by 66.1%.**

**Match predicts fourth-quarter revenue of between $780 million and $790 million (about Rs 6,450 crore and Rs 6,540 crore), which is less than the market estimate of $809.2 million (around Rs 6,700 crore) because it anticipates earning an extra $14 million. (approximately Rs. 115 crore) was affected by a higher US currency than anticipated.**

The firm announced that a search is currently underway to fill the position of [**Tinder CEO,**](https://www.mindstick.com/news/555/now-your-vibes-will-let-you-play-quiz-with-tinder) which has been open since Rennet Nyborg's abrupt resignation in August.

---

Original Source: https://www.mindstick.com/news/2282/the-business-anticipates-a-flat-increase-in-paying-users-for-tinder-of-7

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