---
title: "India is about to launch Open Network for Digital Commerce to take on Amazon"  
description: "India will now compete with the foreign companies having the dominance of the US like Amazon and Walmart in the fast-growing e-commerce."  
author: "Sanjay Goenka"  
published: 2022-04-29  
canonical: https://www.mindstick.com/news/1604/india-is-about-to-launch-open-network-for-digital-commerce-to-take-on-amazon  
category: "amazon"  
tags: ["digital marketing", "technology", "technology news", "amazon"]  
reading_time: 2 minutes  

---

# India is about to launch Open Network for Digital Commerce to take on Amazon

India will launch an **Open network for digital commerce (ONDC)** to take on the [companies](https://yourviews.mindstick.com/view/85554/why-must-companies-have-a-profile-page-on-mindstick) like **[Amazon](https://www.mindstick.com/news/1548/how-amazon-handles-employees-disclosure-the-us-securities-and-exchange-commission-investigating)** and **[Flipkart](https://www.mindstick.com/news/736/flipkart-in-conversation-to-raise-3-billion-at-a-valuation-of-over-40-billion)**. The company is ready to onboard **30 million sellers** and 10 million merchants.

## Highlights

```
 The platform ONDC will allow the buyers and sellers to connect and transact
The initiation will onboard 30 million sellers and 10 million merchants
The app functioning will be in the local languages for both buyers and sellers
```

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The [Indian government](https://yourviews.mindstick.com/view/84685/why-indian-government-should-ban-madarsa-to-trained-jihadis) is trying to mitigate the influence of **American Maker** in India and hence for the first time Indian Government is about to launch an Open Network Digital Commerce platform that will compete with foreign companies like Amazon and Walmart in the fast-growing e-commerce market.\

The decision the launching such a platform came after India’s antitrust body Thursday raided domestic sellers of Amazon and some of **Walmart’s Flipkart.** The accusations have been imposed on them for violating the [competition](https://www.mindstick.com/articles/23460/5-ways-you-can-use-competition-to-your-benefit) law.

The new platform of the Government, named ONDC will allow buyers and sellers to connect and transact with each other online. The platform’s soft-launching is scheduled for Friday before being expanded, as the trade ministry said to Reuters.

The official document of the Indian Government clearly stated the two companies which are controlling India’s more than **50 percent** of the e-commerce market. They are limiting access to the market and the dominant companies are giving preferential [treatment](https://www.mindstick.com/articles/54992/hair-fall-treatment-from-the-experts) to some sellers and squeezing supplier margins. The official statement does not include any name of the company.

Amazon and Flipkart, both the market-leading **e-commerce** companies have denied any comment on **India’s ONDC platform.**

**ONDC platform** has a future vision as it planned to onboard **30 million sellers** and **10 million merchants** online. They also aimed to cover **100 more cities by August.**

According to the document released on OBDC, the [application](https://www.mindstick.com/articles/12824/calculator-application-in-android) will be focused on the local [languages](https://yourviews.mindstick.com/story/1463/some-oldest-languages-in-the-world-still-spoken) of both buyers and sellers and some small merchants and rural consumers.

**Also Read: [Amazon's New Job Listings to Work on an AR Device Based on XR Technology](https://www.mindstick.com/news/1582/amazon-s-new-job-listings-to-work-on-an-ar-device-based-on-xr-technology)**

---

Original Source: https://www.mindstick.com/news/1604/india-is-about-to-launch-open-network-for-digital-commerce-to-take-on-amazon

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