--- title: "Amazing social media network statics and fact" description: "Social media marketing is the Brilliant platform for business branding. With the help of social media marketing platform you can effectively put your" author: "Elena Glibart" published: 2017-01-23 updated: 2018-03-17 canonical: https://www.mindstick.com/blog/11281/amazing-social-media-network-statics-and-fact category: "social media optimization" tags: ["smo"] reading_time: 3 minutes --- # Amazing social media network statics and fact [Social media marketing](https://www.mindstick.com/articles/290000/top-9-tips-for-email-marketing-and-social-media-marketing) is the Brilliant platform for [business branding](https://yourviews.mindstick.com/view/85701/how-mindstick-enhances-business-branding-and-take-it-to-the-next-level). With the help of social media marketing platform you can effectively put your brand among best targeted clients and users. Having the [latest social](https://answers.mindstick.com/qa/36740/what-are-latest-social-media-marketing-trends-for-2017) media statistics and facts at your fingertips makes your strategies and creative ideas more relevant and successful. On this way to represents new prospects and achieving profit maximization, there is a highly potential platform, which is known for its high rate of [user engagement](https://www.mindstick.com/blog/304792/10-trending-ways-to-enhance-user-engagement) and client interaction. **1.** Women spent great amount of time using social media compare then men. On average, Girls spend a time 6 hours and 33 minutes per week on social profiles while men spend most time 4 hours and 23 minutes per week on social media network.. **2.** African-American adults spend a time on social media more than any other [ethnic group](https://answers.mindstick.com/qa/43088/what-act-was-passed-in-the-late-1800s-to-exclude-an-entire-ethnic-group) when you combine smartphone, tablet, and PC usage (39.4 million) – but Hispanic adults are the big user of social [media profile](https://answers.mindstick.com/qa/106624/what-is-a-social-media-profile) on smartphones near about (30 million). **3.** Gen X (ages 35-49) spend the time on social media profile – 6 hours and 58 minutes per week. Millennials (ages 18-34) came in second, spending 6 hours and 19 minutes of their time per week on social media profiles. **4.** 41 percent of users who spent 2 hours or less on social media profile spent at least $600 on online purchases over the last 12 months, while 38 percent of consumers who spent at least 3 hours per day on social media spent $500 or more. **5.** At least three-quarters of U.S. social media users made an online purchase within the last year, but only 46 percent of non-social media users made an online purchase during the same timeframe. **6.** Over the last year, 30 percent of people who used [social networks](https://www.mindstick.com/articles/324022/how-to-use-social-networks-to-help-sell-your-business) for less than 1 hour per day were shopping for travel reservations, such as hotel rooms or auto rentals – and 26 percent of users made a purchase. **7.** During the past year, 27 percent of people who used social media for 1 to 2 hours per day shopped for movie tickets, while 19 percent of users bought tickets online. **8.** Over the past year, 28 percent of people who used social media profiles for 3 or more hours per day shopped for a [mobile app](https://www.mindstick.com/services/mobile-app-development), while 19 percent of people made a purchase. **9.** About 37 percent of all consumers said they use social media profile to find out about [products and services](https://answers.mindstick.com/qa/99754/how-can-online-reviews-help-you-make-better-decisions-about-products-and-services), while about 32 percent people use social media profile to receive offers, coupons, or other discounts from brands. **10.** Near about 40 percent of users who use social media profile at least 3 hours per day said showing support of and engaging with their favorite companies or brands was very or somewhat important. --- Original Source: https://www.mindstick.com/blog/11281/amazing-social-media-network-statics-and-fact Copyright © MindStick Software Pvt. Ltd. This Markdown version is provided for developers, AI systems, and offline reading.